It doesn't shock me.
Matter of fact, it's to be expected.
Afterall, we are in an economy and marketplace that is so different than any most of us have ever lived through.
Corporate Employees are not the only people who need a Plan B these days - EVERYONE does.
And not just a Plan B, but a Plan C, Plan D & Plan E.
It used to be that we'd have more security if we just started a home based business.
Today, to have only one income stream is dangerous - downright ignorant.
Especially dangerous and ignorant for the Home Business Professional to only offer one product or service.
It used to be this way.
Get behind your company and market it and nothing else.
No secondary income.
No back up plan.
Ask some of the Excel Communications Reps how they feel today.
Ask some of the Nutrition for Life Distributors how they feel today.
Most of them banked on these HUGE companies being around forever.
They neglected the fact that just as fast as a company can rise, it can fall.
And if you weren't doing your business right, your business could wind up doing you.
You must not have one income stream anymore.
There is too much at stake.
You must brand yourself first, then your company or products.
You see, the Market dictates which companies and products will succeed.
The Market decides who will become a winner and who will lose.
The Market determines who deserves to prosper and who will continually struggle.
And with the market getting bigger and bigger every day, you'd better provide more value than ever if you want to compete.
You'd better provide cutting edge information for people to benefit from.
And you'd better provide better vehicles for people to use to get what they want.
Gone are the days of making $5 for each person on Autoship in your downline.
Gone are the days of hoping that your company pays you big money for the rest of your life.
Sure, it could happen.
But what if it doesn't.
What if your company goes through a major shift and instead of seeing massive momentum, you see a declining volume and check.
What will you do? Work harder of course.
How about work smarter?
How about making up the difference in your declining income with other streams?
How about finding a niche and offering several different tools or systems to your prospects and then offering your primary business on the back end, if they make it that far.
Quit cramming your business and products down people's throats.
What if before they even showed up in your downline, you offered them some valuable training, some tools to help them succeed, even if they never joined you.
What if you learned to "monetize" every aspect of your marketing so that no matter who came on board with you or not, you profited every time.
It's being done by all the top marketers online.
It's being done by all the top marketers offline.
Both are making money hand over fist.
Perhaps its time for you to do it too.
Learn about monetization.
Learn about self liquidating offers.
Learn about continuity.
Learn how to make it big in today's marketplace and offer a solution, not just a product that people don't want, don't need and can't afford.
I'll tell you what though...you'd be surprised how fast people will pay for something that will help them become more successful
Go here to learn how to attract endless leads for your business & cash to your bank account, whether they join or not.
It's really just the beginning to a whole new world.
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Aaron Rashkin is a Multiple Six Figure Income Earner in Home Based Business and is currently taking applications for a new team he is building with the #1 Converting Marketing System in the Industy. If you would like to be considered for his team, be sure to visit his website here.
